9 Vinted Selling Tips and Tricks for More Revenue

Whether you’ve been selling on Vinted for years, or have just dipped your toes into the reselling ocean, there will come a time when your sales graph starts looking like a plateau instead of a hill. 

Ever wondered what other sellers do to get out of this rut? That’s exactly what we’re going to cover in this guide. 

From optimizing your Vinted profile, to using field sales software to stay on top of your orders and avoid overselling, here are 9 simple Vinted selling tips that will have your sales graph climbing up again. 

1. Give your Vinted profile a makeover

Brick-and-mortar stores have storefronts displays and boards to let browsing customers know what they sell; you have your Vinted profile. When someone lands on your profile, they should know the following info:

• What you sell
• What kind of offers you accept from buyers
• When and how you ship
• Your return policy
• Any other info that buyers should know (for instance, if you sell clothes, you could mention whether you have pets at home or not as some people may be allergic to pet hair)

Here’s an example of a Vinted bio that covers all the basics (although we do recommend that you break things into paragraphs):

While not everyone will look at your bio, an empty profile appears less trustworthy. Moreover, adding all info about how your Vinted shop works is a great way of having your bases covered if disputes arise. 

Don’t forget to get your profile verified as well — either through email, social media, or both! 

2. Take attractive product photos

High quality photos that portray your products in a better light (both figuratively and literally) are the key to getting more clicks. Not only do they add to your credibility and professionalism, they also make your products instantly attractive to buyers. 

A product that looks good in photos is a product that looks good in real life!

Use these simple photography tips to make your product a “must buy”:

• Always take photos in natural daylight. Position the product in a way that the natural light falls on it directly
• Keep the background clutter to a minimum, or simply use a photo background removal tool to keep the focus on the product (psst.. Crosslist offers unlimited background removals)
• Take photos from all angles to give potential buyers a 360° view
• Highlight any defects so that buyers know exactly what they’re getting. This helps avoid any unpleasant surprises that may lead to disputes

💡 Pro tip: Style your products (as shown in the example above) to help potential buyers visualize it in their own home.

3. Write detailed, SEO-friendly product descriptions

While product photos help potential buyers visualize the product, it’s the product descriptions that seal the deal by helping them make the final decision. 

This is because descriptions have the finer details about the product, such as condition, measurement, color, defects (if any), etc. With this info, buyers can check if the product is the right fit for them. 

In addition to adding all the details about your items, make sure to throw in a couple of lines about how the product will make their life better. Sell them on the experience of owning the product. 

For example, if you’re selling a soft comforter, you can let buyers know how using the plush items feels like covering themselves in a cozy hug, and how it’ll lead to the best sleeping experience!

Finally, don’t forget to include a descriptive title and sprinkle keywords throughout the title and description to boost your discoverability. A keyword is the phrase that users enter to search for products.

In the example above, the main keyword is “throw blanket” or “throw travel blanket.” 

💡Pro tip: If you’re having trouble coming up with unique descriptions for each product, use Crosslist’s AI add-on to generate them for you! 

4. Check if your prices are realistic 

If you price a used, no-name scarf at $100, you aren’t going to have a lot of takers. Conversely, if you price too low, you won’t make any profit. 

This is why pricing realistically is important. To get a feel of what your items are worth, check out what similar items are being sold for. On Vinted, it’s the buyers who always pay the shipping fee and a buyer protection fee, so keep that in mind as well when pricing your items.

Alternatively, you can use Crosslist’s AI add-on as it gives you optimal pricing suggestions as well. There are also third-party e-commerce price monitoring tools if you want direct competitor comparisons.

5. Put yourself on the map by marketing yourself

People typically need to engage with your products a few times before they gain enough trust to make a purchase. For you, this means showing up repeatedly in the feeds of your customers. In other words: keep marketing yourself. 

Here are some of the best ways to do that:

• Set bundle discounts: When people buy a few items from you at once (i.e. bundling), they’ll get a discount, which can prompt more sales. 
• “Bump” or “spotlight” your items: Bumps and spotlights are promotional features offered by Vinted for a fee. For a small price, you get to boost your items, making them appear higher on people’s newsfeeds and search results. This increases your discoverability and your chances of making a sale. 
• Promote on social media: Have a dedicated social media account where you talk about your products regularly. You could include behind-the-scenes of the creative process, offer tips for other sellers, etc. Build your own following.
• Secure backlinks: By partnering with influencers and bloggers in your niche, you can get backlinks to your online store, i.e. have them link back to your store. This recommendation could boost your traffic.
• Start a newsletter: Connect with your customers directly and build loyal relationships through email marketing. You can offer exclusive launch updates, discounts, etc. for your subscribers.

6. Relist on Vinted

Relisting an item on Vinted refers to deleting the existing listing and replacing it with an identical (or better) version of it. This is typically done to stale listings that have gone unsold for a while. 

By relisting a stale listing, you bring your unsold item to the top of your profile (and people’s newsfeeds) as the algorithm favors fresh listings. 

Instead of going through this manually, you can use Crosslist to relist on Vinted in bulk within minutes!

7. Pack your items well

Give your customers a good unboxing experience — right from having neat and cute packaging — and they’ll be guaranteed to return. Packing your items well helps reduce feelings of buyers’ remorse and fosters positive feelings, instead. 

Not to mention the fact that it protects the items during transit, making sure they reach the buyer unharmed. 

This doesn’t mean you need to spend hundreds of dollars getting custom packaging made. Even if you use a simple newspaper to pack your items, you can do something nice like hand-painting cute doodles on it, including a handwritten note, or even a small freebie. 

8. Analyze your sales performance

By analyzing your sales, i.e. which items are selling the best, which seasons get you the most sales, you can track which areas need some tweaking. You can use third-party field sales or analytics software for this. If you run your own e-commerce store on top of selling on Vinted, these tools can help you retain customers as well.

For example, if you find that sales are great during summer, but fall flat during the winter, then you’ll know when to double up on your marketing efforts. By coming up with strategies to entice more buyers, you may end up solving the problem of a stalled winter sales season.

9. Cross list to other platforms with Crosslist

Did you know that selling on more than 1 marketplace significantly increases your chances of growth? This is because you’ll be selling to a broader audience and getting more eyeballs on your products. 

So, if you’ve been sticking to Vinted, it might be time to expand. Crosslist is here to help you do just that!

Our tool makes multi-channel selling super easy. Create a single listing on Crosslist, and post it to all the marketplaces you want to expand to. You’ll be saving your time and energy while increasing your sales. 

Put your listing process on autopilot with Crosslist. [Sign up now]