7 (+1) Best Facebook Marketplace Tools To Increase Your Sales

No matter whether you started it as a side hustle or a way to declutter your home, you probably know how quickly selling on Facebook Marketplace can go on to eat up much of your time. The boring admin tasks alone get pretty time-consuming, leaving you with little to no time to focus on actual business growth. 

Luckily, there are several Facebook Marketplace tools that can help you automate repetitive tasks, giving you more time to focus on what’s important – increasing traffic and sales. Let’s look at 7 (+1) such tools! 

1. Crosslist: Cross-posting tool

Price: Starts at $29.99/ month
Free trial: 3-day money-back guarantee

Are you spending a lot of precious time manually uploading each listing to Facebook Marketplace (and any other platform you might be selling on)? If you answered yes to that, we have the perfect tool for you to automate the whole listing process. Yes, it’s Crosslist!

Crosslist is our very own AI-powered multi-channel listing management tool. It streamlines the listing process for you and saves you a ton of time – especially if you’re a multi-channel seller. All you need to do is create a single listing per item on Crosslist and simply select all the marketplaces you want to post it on. Easy peasy! 

Our tool also has an AI add-on that helps you generate an entire product description based on your product photos alone. And, hey, it also has a price monitoring feature that helps you price your products accurately! 

2. Minea: Adspy tool

Price: Starts at $49/ month
Free trial: Free for first 200 credits

A lot of e-commerce selling comes down to choosing the right items to sell and making sure you’re ahead of your competitors. This is what Minea does by spying on the Facebook ads of your rivals. 

By analyzing ads and their performance, the tool lets you know which products are trending to help you generate the most sales. You can use filters to find the most relevant products in your niche. Already have a product in mind that you want to assess the popularity of? Use the Magic Search tool! 

3. Topbubbleindex: Keyword research tool

Keywords are an important part of e-commerce SEO. Use the right ones, and your products become much easier for potential customers to discover, thereby increasing your traffic and profit margins. 

Topbubbleindex helps you find the most relevant keywords to target. Just enter your seed keyword (which is your product name), set the region you want to target, and the tool will give you all the other phrases that users are searching for. 

Let’s say you offer a digital product, namely traveltech software development services. This will be your seed keyword. Enter it, make a list of the other keywords the tool gives you, and sprinkle them organically in your title, description, and alt text. 

4. AutoDS: Market research tool

Price: Starts at $26.90/ month
Free trial: 14-day trial for $1

If you use Facebook Marketplace for dropshipping, AutoDS is the perfect all-in-one tool for you. In addition to helping you find the top trending products, the tool also offers several other excellent features. You can generate AI product descriptions, design unique print-on-demand items, and track your sales performance on a single dashboard. 

But, the best feature is AutoDS’s done-for-you sourcing. Enter a link of the product you want to sell, and the tool will source it for you, help you set the right price for it, store it in one of its warehouses, and ship it directly to your customers when a purchase is made. Everything is literally done for you!

5. ManyChat: Chat marketing tool

Price: Starts at $15/ month
Free trial: There’s a free plan for up to 1,000 contacts

Part of being an online seller is fielding queries from potential buyers. But, not every query turns into an actual purchase. That is, unless you use a chatbot like ManyChat. 

This tool lets you automate your responses, engage your customers, and close more sales. You can automatically respond to comments, offer product recommendations, recover abandoned carts, gently nurture them towards a sale, and even collect reviews. 

You also have the option of using “Click-to-Messenger” ads to get more leads right in your inbox. So, in addition to providing good customer service, this tool also helps you get more leads and turn them into customers.

6. Sku Grid: Repricing tool

Price: Starts at $4.99/ month

Have trouble pricing your items competitively? Struggle with inventory management? Sku Grid is a 2-in-1 stock and price monitoring tool. List the items you sell and the suppliers you source them from. Sku Grid will monitor all of your suppliers’ stock and prices every hour and automatically sync that data to your listings. 

The tool also helps you reprice your items according to stock supply, competitors’ pricing, and market trends. You also have the option of setting your own profit margins for the products you sell!

7. Mentionlytics: Social listening tool

Price: Starts at $49/ month
Free trial: For 14 days

To make sure that you’re giving your customers what they want, you need to know what they think about you first – something known as social listening. This is what Mentionlytics does; it goes through the internet with a fine-toothed comb and lets you know what your customers are saying about you. 

Not only that, it also returns data on how your rivals are perceived. Overall, you get to know about your brand’s recognition, learn how your buyers feel about your products, and use this data to tweak your marketing strategy. 

📜 This tool is useful only for full-time sellers who sell on multiple marketplaces and have some sort of brand recognition. 

Bonus: In-built Facebook Marketplace tools

Facebook actually comes with its own set of features that can help you with your reselling journey. 

• “Today’s Picks.” The best way to search for the top trending products on Facebook Marketplace is to look for the items listed under “Today’s Picks.” Alternatively, you can also explore sellers similar to you, head to their profile, and check out their top performing items by looking at the pinned posts. This should give you a good idea of what’s “hot” right now. 
• Insights. Facebook has its own feature that analyzes your activity and sales and gives you insights based on that. You can view metrics such as the number of views, clicks, saves, shares, and direct messages your listings received, as well as the number of people who follow your Facebook Marketplace. You’ll get a good picture of your seller performance over time. Analyze this data and see what you need to improve to increase your traffic and revenue. 

Whether you sell local or global, Facebook Marketplace makes for a great platform to make some extra cash – but, only if you use the right tools, strategize well, and provide excellent customer service.

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